A lighter skin tone and more…with natural actives

Skin lightening products form a major segment of cosmetic products worldwide and carry with them the promise of flawless skin free from age spots, blemishes and scars. Whatever the color of the skin, it is susceptible to damage due to environmental agents, physiological changes and psychological factors. The demand for “skin fairness products” is rooted in the need to eliminate localized hyperpigmentation as well as to lighten the general skin tone. Motives behind the use of skin lightening products vary considerably between cultures.

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